For the first time in the nine-year history of SI.com's Fortunate 50, a ranking of the top-earning American athletes, Tiger Woods isn't at the top of the list.
He's not even first in his sport.
Woods earned $56.4 million in 2011 but was surpassed by Phil Mickelson, who took in $60.7 million, according to SI.com's estimates. Woods made $54.5 million in endorsements and won $1.9 million on the course; Mickelson's totals were $57 million and $3.7 million. Woods had been the top athlete on the list since it began in 2004.
Woods and Mickelson came in second and third, behind boxer Floyd Mayweather, who earned $85 million for just two fights and had no sponsors.
Woods's income peaked in 2007, when he earned almost $128 million, with approximately $105 million coming from sponsors. That year, he more than doubled Mickelson, who made more than $62 million. In 2008, Woods's total fell to $99.7 million, with $92 million in endorsements. Then came the scandal that began on Thanksgiving of 2009. Woods dropped to $90 million total that year, with $70 million in endorsements; and $62 million in 2010, with $60 million in endorsements.
With his image tarnished in the eyes of many advertisers, Woods has lost lucrative deals with AT&T, Accenture, Gatorade and TAG Heuer. He has added new endorsements, however, including Fuse Science, which has his bag sponsorship, and Rolex.
Meanwhile, Mickelson remains among sport's most consistent pitch men, staying in the range of $50 million to $60 million for the better part of a decade. Lefty continues to hold endorsements from Callaway, Barclays, KPMG and Exxon Mobil, among others, and recently added a deal with Pfizer.
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