"Asia has a growing golf population and we hope to inspire the next generation of golfers," Payne said.
Fred Vuich/SI
Monday, January 23, 2012
At this year's Masters, for the first time, you're televising the Par 3 Contest (Wed., April 9, 3-5 pm, ESPN). Why now?


You've given exemptions this year to one player from China, one from Thailand and one from India. Is this part of a broader effort to make golf bigger worldwide?


Arnold Palmer hit the ceremonial first ball for the first time last year. At the press conference afterward, you deftly stepped in when he began to blink back tears. Since every golfer wants a game, do you plan to give Mr. Palmer some company on the first tee this year?


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