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This Week's Main Event: The American Century Championship

When the king of celebrity events is played this week in South Lake Tahoe, Nev., seven-time winner and defending champ Rick Rhoden will no doubt be the favorite. Still, at least one first-time participant could provide an unexpected challenge—after all, who wants to anger MMA fighter Chuck Liddell? Other newcomers include Shane Battier, Anfernee Hardaway, Matt Ryan and Ken Whisenhunt. After debuting with a tie for third last year, Tony Romo could provide a challenge, and Charles Barkley will be putting his new Hank Haney–built swing to the test. Don't sleep on John Elway, though. The Hall of Fame quarterback is one of only six participants to tee it up in all 19 playings of the event. He has finished as high as fifth, in 1998, and was 10th last year. Read more about the American Century Championship which is celebrating its 20th Anniversary

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by Kevin Cunningham