Is Tiger Woods back? Golf fans have been arguing this point since watching Woods get out-clutched by Graeme McDowell at the end of the Chevron World Challenge on Sunday. However, there is no question that Tiger is back as the game’s star attraction. According to the Associated Press, ratings for the Chevron were up 170 percent against last year when Woods was recovering from his Thanksgiving night car accident and did not attend the tournament he hosts.
Tigers Woods can still draw television viewers.
His playoff loss at the Chevron World Challenge drew the tournament's highest preliminary rating for the final round in eight years. U.S. Open champion Graeme McDowell's comeback victory earned a 2.7 overnight rating for Sunday's round. That's up 170 percent from last year.
It's the best since a 3.1 in 2002, when Padraig Harrington beat Woods by two strokes.
Ratings represent the percentage of all homes with televisions tuned into a program. Overnight ratings measure the country's largest markets.
The most unfortunate ramification: it underscores the power of Tiger, likely inspiring the PGA Tour to lean on his star power, without digging a little deeper to improve the "product" for the long term benefit of the tour and the game.It’s that Furyk, he’s so hot right now according to Golfweek’s Adam Schupak
His agent, Andrew Whitlieb, confirmed to Golfweek that Furyk will sign a deal to endorse equipment with TaylorMade next season and be featured in the company’s 2011 print and TV advertising campaigns. Furyk’s contract with Srixon expires Dec. 31.Stray Shots:
Furyk will be required to use only the TaylorMade driver, which he already has been playing this season, and golf ball. Furyk, the 2010 Player of the Year, didn’t want to make significant changes and will stick with Srixon irons and Callaway wedges.
Via The Belfast Telegraph
Via The Naples News