1. Arnold Palmer
"The cameras capture the essence of a person," said legendary TV producer Frank Chirkinian. "They either love you or hate you. And they loved Arnold." And Arnold loved being loved, loved being inside the ropes, loved having everyone's eyes on him as he flicked away his cigarette, hitched his pants, and pulled his club. They called him "the King," and the battalion of fans that followed him was "Arnie's Army." That, friends, is personality.