• New for 2011
SCUBA (Self- Contained Universal Bending Apparatus) allows fitters to bend iron/wedge loft and lie on the range. The GAP (Gauge Adjust Perform) process creates equal distance gaps on full iron and wedge shots.
• 1,000 fitting carts in the U.S. carry 14 fitting clubs (all irons) in various lengths, lie angles, and shafts. The fitting matrix fits 98 percent of players.
• Four tech vans travel the U.S. year-round, spending winters in Florida and the Southwest. Each van is staffed with two full-time fitters and club makers, who build to order on the spot after you've been fit.
• Cleveland Golf Srixon Fitting Center in Santa Ana, Calif., offers Tour-quality fitting services (by appointment) through its fitting staff. There's also a fitting studio at its Huntington Beach, Calif., headquarters. Both locations utilize the "SCUBA" mechanical bending machine (see "New for 2011") for lie/ loft modifications.
• The online wedge fitting system at clevelandgolf.com factors in set makeup, gap spacing, ability, course conditions and preferences to recommend your best set of wedges.