$149
nevercompromise.com

Steve Chien, VP of R&D: "Our goal with the X-Ray is to fine tune feel, alignment and technology. With inspiration from the early days of Never Compromise, we improved the heel-toe weighting, increasing MOI. We also want the lightweight face to be visually light and have a distinct feel. This inspires the see-through design with isolated ribs."

How it works: The lightweight face insert—25-percent less mass than previous Never Compromise models—contributes to extreme perimeter weighting and high MOI. The dual-density face insert (chrome-alloy "ribs" imbedded in a soft composite) creates a cushioned feel, precise feedback and reliable roll on heel or toe hits. Lastly, the gray-and-red alignment aid is a great aiming device.