The greats of the game from Arnold Palmer and Jack Nicklaus to Greg Norman and Tiger Woods have their own fashion collections, usually designed to reflect the style and spirit of the legend they embody. More recently, several colorful players have had specific clothing looks built around them. Camilo Villegas, for example, has been the poster boy for the avant-garde athletic looks of Swedish designer J. Lindeberg. Other players such as Ian Poulter (Ian Poulter Design), and Boo Weekley, whose Boo by Firethorn Tour collection debuted this summer have started their own individualistic lines. These collections are good examples of how what you wear on the course and off should reflect who you are.
Weekley is an avid hunter, and his fondness for camouflage fabrics such as Mossy Oak is evident in the design of his golf shirts, pullovers and caps. Like the specialized hunting gear they are based on, the garments are breathable, quick drying and antimicrobial.
Poulter tends to take a more fashion-forward approach, although his look is rooted in the history of the game and the Scottish tradition of tartan plaids. Every season, his Ian Poulter Design studio produces a full collection of shirts, trousers, sweaters, visors, and specialty belts (the example shown on the left is a limited-edition belt with a stylized "IJP" for Ian James Poulter buckle set in Swarvoski crystals), in addition to introducing three new custom tartans.
Poulter, by the way, is the only golfer in the 2009 Sports Illustrated PGA Tour Player Survey who appears on both the "best" and "worst" dressed lists. But don't let that dissuade you dressing like Ian Poulter is probably not for the fashion faint-of-heart.