Last year Ping released two new drivers, the i15 for players who like to work the ball off the tee and the G15 for players who wanted slightly more forgiveness and a higher launch angle for more distance.
Now, for players who simply want to cream the ball as far and as straight as possible, the company has released the K15.
When Ping's club designers and engineers, including Vice President John K. Solheim, decided to make a new super game-improvement driver, they saw that most of the clubs already on the market have closed faces. That made sense because many golfers in the market for super game-improvement drivers are slicers.
"But what we thought these players really wanted was to aim at a target and hit the ball in that direction," Solheim said. "So when we designed the K15, that's what we had in mind. Let's just create a driver that is really easy to hit straight."
The key to making that happen is Ping's Straight Flight technology, which is essentially a weight positioned near the heel of the club (in red in the graphic on the right) which encourages the face to square at impact.
"As you start to swing down, the weight wants to rotate the clubhead and close it to square," said Solheim. "The nice thing is that the K15 doesn't have a draw face or a closed head, so it really doesn't want to go past the square position. It really just wants to go back to square and stay there."
To lower the club's center of gravity and help golfers get the ball into the air more easily, the crown of the K15 was made especially thin. In some areas it is about the width of two business cards.
"We've tried other stuff, but we keep coming back to the traditional shape that's been evolving since the Ping G2 driver," Solheim said. "We've been pretty successful with that shape and haven't seen a big reason to go too far from it."
While the K15 and the G15 are both 460cc heads, the K15 will play bigger. "It's got a larger profile when you look down at it," Solheim points out. "It's face is also larger."
The K15 drivers are arriving in pro shops now in 9.5°, 10.5° and 12° lofts. They come standard with Ping proprietary TFC 149D graphite shaft for about $300, but custom shaft options are available. See-Try-Buy: Learn more about Ping clubs, and schedule your fitting with GolfTEC. Related: Follow David Dusek on Twitter | Facebook